Most people don’t know the racing heritage of Acura/Honda. They just think these are reliable cars, but the reality is that they changed the face of Formula one racing in the late sixties with powerful reliable engines. This brand ad celebrates that
Nigel Williams: Home Savings/ Chiat/Day
This 90 second spot was great to work on. This commercial was when I realized that my job wasn’t to win creative awards or do memorable advertising, but simply to raise the stock price of the company. Nothing wrong with that, I just didn’t know it at the time
Nigel Williams Rare books
When we were filming in London, I came across the Nigel Williams Rare book store in Covent Garden. This was at 6am and it was freezing
Nigel Williams: When Animals…
This is a commercial about the need to protect your kids at all times. Although unforeseen circumstances do arise. But at least you can feel safe in a safe mini van. We got so many letters of complaint about this spot, because consumers thought it was “child abuse”.
Nigel Williams: Sony Global Branding Campaign
This was one of those dream jobs where you get to travel the globe. We had round the world tickets for me and the crew. I got as far as Egypt and ended up staying there a few days rather than traveling on to the next destination.
We were lucky enough to have unlimited access to the Pyramids at Giza
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Looks like the three wise men coming from the East
I got to direct a music video as part of this production with Mary Mary, who went on to win a Grammy that year
http://m.adweek.com/news/advertising/cimarron-helps-sony-entertain-world-83355
Nigel Williams: Work 